How do you support active audience engagement when working for social change via social media? Identify some suggestions and examples. When working for social change via social media platforms its important to keep the audience that follows you engaged in your page. On social media platforms such as Facebook there are multiple mechanics that promote community engagement; page admins could post polls in order to understand how various individuals feel about certain topics, members with high engagement levels on a certain page can receive top fan and supporter badges that showcase their dedication to a certain group, and certain admins go as far as having personalized conversations with their followers through comment sections and direct messages. Making people feel that their voice matters and that their dedication to your group is important part of any movement especially on social media. https://blog.hubspot.com/marketing/proven-social-media-engagement-strategies https://buffer
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With the amount of people now using social media information has become very fluid. Each individual has the ability to spread any bit of information among their own network of people. This interconnected vast network of people is what makes reach and engagement on social media so extensive and unpredictable. Various platforms already have tools to assess a page's reach an engagement, collecting metrics such as amount of followers on the page and amount of shares on any particular post. Certain group's engagement on various social media platforms can be easily highlighted through the immense number of likes and comments on the page. Certain social media platforms even allow viewing of a page's audience demographics. These tools make it easily distinguishable on whether engagement is high or low. Unfortunately due to the nature of social media hate fueled groups and other pages with mal intentions don't get filtered and are also capable of maintaining high engagement.
What is social media hactivisim and doxing? Provide some examples. Is this an ethical use of social media for social change? With the advancements being made in technology, there are advancements made in certain individuals' ability to hack said technology. But not all of the hackers have villainous intentions, certain groups such as Anonymous and Omega use technology to promote political agendas for social change. According to ITPRO, Hacktivism is often controversial. While many decry the use of objectively illegal cyber attacks, no matter how noble the cause, many applaud vigilante hackers like Anonymous and others for taking the law into their own hands. The group's methods of researching public databases and exposing people and organizations on the stuff they are trying to hide is referred to a doxing. The groups spread this information to the public through various social media platforms to expose to truth to the world. Although some may not agree with their tacti
With the rising popularity of social media, various platforms are being used to promote people's products and ideas. Now lets say you like someones post and would like to spread it to your audience, but want to properly credit the original poster; there are multiple ways to go about this, the simplest being pressing "share" on the original post, this will share the post to your followers all while redirecting them to the original poster. If you want to quote someone on social media you could do so similarly to how you would do so in any written work, provide the text in quotes and instead of putting their last name in parenthesis you can simply tag them @ using their name or post the URL to their page. One can evaluate their sources on social media based on if the person they are getting their information from is a verified expert in that field. Everyone wants to act like an expert in the comment section, but platforms such as Facebook and Twitter take extra steps to veri
The widespread of access to technology has made it alot easier to connect people and bring them together for a cause. In the past, campaigns’ had to rely on word of mouth references or physical advertisements such as billboards to promote their cause. In the modern era, through the use of social media, a much larger audience can be reached. But, even with the popularity of social media, certain people might be excluded from participating. The non profit organization I am researching is 2-1-1 WNY, which is an organization that aids individuals in need with health and human services. With their social media campaigns they have the ability to spread the word to a large audience, but the people who need their services the most, for example those who are homeless, may not have a cell phone or access to any social media platforms. To resolve this organizations need to find a balance between social media and physical advertising.
Citizen journalism can be defined as the collection, dissemination, and analysis of news and information by the general public, especially by means of the Internet. In the modern area, many people in our society have a smart phone that records videos and has access to the internet. When something is going down some individuals resort to recording the situation and sharing it on social media. Once the video is on social media, other individuals get involved by commenting their thoughts and reactions. A large issue in today's society is the concept of sharing and receiving fake news, this is propaganda that consists of deliberate disinformation or hoaxes spread via traditional print and broadcast news media or online social media. Its not always difficult to figure out whats true and whats fake news, but the interesting thing is the news and a video on Facebook can show the same information and society might have a hard time figuring out which is true, which is fake, or are they
When It comes to using social media as a foundation for social change, there have been a number of successful advocacy campaigns that used various platforms to reach a large audience. One of the most memorable being the ALS ice bucket challenge that went viral all around the world in the summer of 2014. People everywhere were drenching themselves with ice water and volunteering their friends to participate. This was done in order to raise awareness for Amyotrophic lateral sclerosis often referred to as Lou Gehrig’s disease. Videos of the ice bucket challenge could be found all throughout Facebook, Twitter and Youtube. This campaign definitely had the intended outcome and then some; racking up over $40 million in donations for the ALS Association just in the first summer, and raising awareness through many individuals such as myself who did not know much about the disease prior to this campaign. https://www.youtube.com/watch?v=XS6ysDFTbLU Bill Gates Ice Bucket Challenge